BRIGHT 

Sales Support & Customer Service Test / Measures Attitudes When Interacting with Customers

Watch video of BRIGHT - Get the Right People for Excellent Customer Service

Download BRIGHT Fact Sheet below 

Master International Sales & Service test - BRIGHT is developed by psychologists in cooperation with service sector companies.  This online test is designed for screening and selection of employees in customer service roles, help companies define excellent customer services criteria and match your company specific criteria.  The measuring behaviours and attitudes enable the customer to quickly identify qualified candidates in a fast, non-discriminatory and unbiased hiring.  

Test duration: no time limit, average 15 min

High Reliability: Cronbach's Alpha mean = 0.82 (0.72 - 0.93)

Customer criteria setting:  Enable

Analytics: Real time

Criteria Matching and Selection:  Enable

Reporting: Instant reporting available immediately after test completion.  

Supports high-volume processes. 

Create "WOW" effect of customer service excellence.

Other benefits: - RIGHT PEOPLE TO SERVE YOUR CUSTOMERS 

Improve Your Entire Organisation Service Levels 

BRIGHT framework you redefine and reposition your company's service level towards customer service excellence!

Deliver Excellent Customer Experience

BRIGHT helps you quickly identify right people for excellent customer service and quality candidates, as well as support you evaluate your existing staff service level.  Help your company gains competitive advantages.

Save time, Save money by Screening even BEFORE Interview, Efficient Workflow

BRIGHT includes separate validated scales measuring behaviours and attitudes, save you a lot of time for screening without initial interview. 

Straight Forward Summary Report 

BRIGHT test is designed to be a straight-forward recruitment tool and requires no certification for users.  

Well Established Framework - BRIGHT Job Analysis Framework

BRIGHT test is developed in cooperation with service sector companies and approved by a panel of subject matter experts on content validity.  The measuring scales are well established under BRIGHT Job Analysis Framework and BRIGHT defining Service Excellence.  It helps you define your customer service levels to "Kind, WOW", enable customer criteria setting and matching.

All-in-One People Platform

All in one SaaS, Data management, Unlimited storage with data removal setting, Automation workflow, Direct email notification from Master People Platform, customised reports offer convenience to communicate summary or detailed result with different levels of hiring managers. 

BRIGHT supports high-volume staffing and selection processes.  

Value Added Features Save Time & Efficient

Complimentary Interview Guide is provided to Interview for finalist interview. Save preparation time and won't miss areas to explore.

Norms & Languages

International and local norms are provided, current norms are from 2019. BRIGHT obtained 4 stars EFPA rating.  BRIGHT is available in Danish, Chinese (Mandarin), English, Finnish, Norwegian, Polish, Spanish and Swedish.

*European Federation of Psychologists' Association

Online Training and Workshop 

Workshop is available to improve customer workflow with BRIGHT. 

Quick link:

Master Solutions - Personality Test - OPTO >

Master Solutions - General Mental Ability Test - CORE >

Master Solutions - Team Building, Leadership Test - EASI >

BRIGHT

With BRIGHT, the candidate with customer service excellence immediately stand out!

BRIGHT evaluates typical behaviour and general attitude related to customer service. Under BRIGHT Job Analysis Framework and BRIGHT defining Service Excellence, it help you identify top performers and create "WOW-Effect" of customer service excellence! It measures 6 scales (Integrity, Diligence, Service-Mindedness, Social Confidence, Stress Tolerance, Sales Self-Efficacy)

Reliability = 0.93 (highest), 0.82 (mean) 

With BRIGHT, you can:

+ Prepare to master scaled recruitment for sales and service staff through data-driven evaluation of typical behaviour and general attitude related to customer service.

+ Expedite the whole recruitment process, identify the top performers with ease.

+ Assure the customer experiences are to be consistent with your business service strategy with real customers.

+ Better develop a great practice for service user experience, greatly reduce high staff turnover in general sales, customer service, client facing staff.

+ Associate defined service excellence linking to the selection and training of service personel.

With BRIGHT, it helps you:

+ To define practice for linking customer experience to your selection and training of service personnel, and eliminate ineffective process.

+ Decide on "Must Have" criteria for successful service profile.

+ Accurately identify applicants' capabilities and fit with the role during screening stage.

+ Readily available Interview Guide questions as per score specific from test takers

Download BRIGHT Factsheet

Contact Us below or WhatsApp Us at (852) 9696-3198